Screenmobile, a mobile screening franchise company, wanted to boost ranking in organic Google searches to draw business to their nearly 100 franchisee locations. E.H. Anderson found a lack of videos on the web regarding screening tips, and produced a series of videos about screening and customized them to 14 franchise markets to boost SEO.

Three weeks after posting, 12 out of the 14 Screenmobile videos appeared on the first or second page of Google when searching the keywords and franchisee location. Seven months after posting, the videos have recieved 1,024 views combined, thus boosting the Screenmobile brand on the retail and corporate levels.