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Gift Coverage for Kaktos Rose

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In September, when Kaktos Rose and Sport Hooks wanted to increase online sales, we recommended a media relations campaign based on gift guides. Reporters and bloggers need items for these popular guides along with high-resolution photos to accompany the item. Online gift guides are good for search engine optimization too since the client’s website is included in the coverage. Each reporter wanted a sample of the product, so every week we were preparing the press kit while the client was pulling product for us to ship.  The good news is the response to our pitches was overwhelming.  The bad news is our client…

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Two Clients Covered in Same Story

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When the first Vampire Facial was performed in Waco, it was double coverage. Two clients — Vampire expert Dr. Mukhtar Anees and Lynsey Castillo, owner of La Fiesta Restaurant & Cantina — we’re featured in video and website stories. Nestor Montoya KWTX News 10, did the video news story that ran on the 10:00 p.m. newscast as well as the website news story on KWTX.com.

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More ARC Coverage

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We’ve worked with client ARC Abatement since 2010, and the company’s spokespersons, as well as this agency, are very responsive to reporter requests.  To our knowledge, no one at D Magazine reached out to us or ARC, however, they’re mentioned in the story. We received a substantial amount of coverage on this project.  In fact, we received so much coverage that we did not pitch D Magazine for this story. Partner ‘No Longer Associated’ With Redo of Iconic Downtown Tower

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